Newsletters as a Business

by Keith Sibson

Newsletters as a Business

by Keith Sibson

by Keith Sibson

I was quoted in Digiday for an interesting article about Morning Brew, a highly successful standalone newsletter-as-a-business. It’s a mystery to me why more publishers don’t wake up to the potential of high quality newsletter products. If Morning Brew, theSkimm, and theHustle can generate millions of dollars with just a handful of employees and a direct sold ad model, why is this opportunity commonly overlooked by larger publishers with vastly more resources?

Morning Brew claims 1 million subscribers, $3m in revenue — and a profitable business

Leave a Reply

Your email address will not be published.

Top